Information We Collect
We collect personal information that you provide to us directly, as well as information that is automatically collected when you use our Site.
Information You Provide to Us:
- Order Information: When you make a purchase, we collect information needed to fulfill your order, such as your name, billing address, shipping address, email address, phone number, and payment information (e.g., credit card details).
- Account Information: If you create an account, we collect your name, email address, and a password.
- Communications: When you contact us (for customer support, to make an inquiry, or to subscribe to our newsletter), we collect your name, email address, and any other information you provide in your message.
Information We Collect Automatically:
- Device Information: When you visit our Site, we automatically collect certain information about your device, including your IP address, web browser type, time zone, and information about the cookies installed on your device.
- Usage Information: As you browse the Site, we collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
- We refer to this automatically collected information as “Device Information.” We collect it using technologies like:
- Cookies: Small data files placed on your device.
- Log Files: These track actions on the Site and collect data including your IP address, browser type, Internet Service Provider (ISP), referring/exit pages, and date/time stamps.
- Web Beacons/Pixels: Electronic files used to record information about how you browse the Site.
How We Use Your information
We use the information we collect for several purposes:
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To Fulfill Your Orders: We use your Order Information to process your payments, arrange for shipping, and provide you with invoices and/or order confirmations.
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To Communicate With You: We use your Order Information and communication details to respond to your inquiries, provide customer support, and send you information related to your account or purchase.
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For Marketing (With Your Consent): If you opt-in to our mailing list, we will use your name and email address to send you newsletters, promotions, and information about new products or offers. You can unsubscribe at any time by clicking the “Unsubscribe” link at the bottom of any marketing email.
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To Improve and Optimize Our Site: We use Device Information to understand how our customers browse and interact with the Site, to improve its functionality, and to assess the success of our marketing campaigns.
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To Screen for Risk and Fraud: We use your Order Information and Device Information (particularly your IP address) to help screen for potential risk and fraudulent transactions.
Disclosure Information
We do not sell your personal information. We only share it with trusted third parties who help us operate our business and provide our services, as described below:
- Service Providers: We share information with third-party companies that perform services on our behalf, such as:
- Payment Processors (e.g., Stripe, PayPal, Shopify Payments) to securely handle your payment information.
- Shipping Carriers (e.g., Shiptime, Canada Post, Purolator, etc.) to fulfill and deliver your orders.
- E-commerce Platform: Our store is hosted on WordPress using WooCommerce. They provide us with the online e-commerce platform that allows us to sell our products to you. Your data is stored through their data storage and databases.
- Analytics: We use Google Analytics to help us understand how our customers use the site to measure and improve it.
- Legal Compliance: We may disclose your personal information if required by law, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Data Storage, Security and Retention
We store your information securely using industry-standard safeguards. While no method of transmission over the Internet is 100% secure, we strive to use commercially acceptable means to protect your data.
When you place an order through the Site, we will maintain your Order Information for our records for as long as necessary to fulfill the purposes outlined in this policy, unless or until you ask us to delete this information. We are also required by law to retain certain financial and transactional records for a specific period.
Consent
By using our Site and providing us with your personal information, you consent to our collection, use, and disclosure of that information as described in this Privacy Policy.
Changes to This Privacy Policy
We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post any changes on this page and update the “Last Updated” date at the top of this policy.